For those who want to earn on Amazon, it all starts with the product list.

Product listing is not only a tool to attract customers to your product, but also an entry point for your brand on Amazon. This is a point to be taken seriously.

Creating a good Amazon listing is not so complicated. But while the process is simple, there are some nuances you need to fully understand before you begin.

In this article, we will be a guide on how to build and convert your Amazon product lists based on research-based methods that anyone can use. We will examine each step of an Amazon product listing in detail and outline strategies and tactics that will help you optimize your listings.

Let's start.

Anatomy of Amazon product listing

First, let's clarify the concept.

The Amazon listing is the product page of each of the products you sell on Amazon. The basic parts of a list are:

Title

Photos

Price

Product details

Disclosure

1. What should your product title look like?

Amazon allows 500 characters to be written in the title. With so many characters, you can actually turn your headline into a mini-ad, and you should. Assuming all of this applies to your product, enter information such as brand, product name, model number, color, size, and type. Make sure people read all the articles, write as much information as possible in the title.

2. What should the images look like?

Each product list must have 7 photos. This tip is quite simple, but there may be a few things you want to do right.

First, show your product on a completely white background from various angles. Yes, people want to look at the product thoroughly along with the profile.

Second, use your product, especially for clothing. Wear, use, etc. Sweaters should be on the models, kitchen knives should cut fresh peppers.

Lastly, if you want to make sure your photos are compatible, https://www.amazon.com/gp/help/customer/display.html?nodeId=200109520

You can get information from this link.

3. What should be your price?

Needless to say, a competitive assessment When you talk about how Amazon founder Jeff Bezos planned his e-commerce competition, consider these famous words:

"Your price is my opportunity" - Jeff Bezos

4. What should your assortment look like?

Color, body, etc. in your product. If there are differences, you will probably want to list the options that a consumer can choose from in a single product list. If the only thing related to the product can be classified as an assortment, that is, if the colors and sizes are different, do not create more than one Amazon listing. In the same list, mark it as an assortment (variation).

5. What should Bullet Points look like?

Under the title, price, and assortment, you have ample space to list additional product details in the form of extensive information items. You have space for five item symbols, each with a maximum of 500 characters. Do not load each character with 500 characters.

Strengthen your item scores by writing detailed information about the advantages and features of the product in an attractive way. Plus, it's a great time to dust off the list of keywords we've created before and reuse them.

The Bullet Points section is really important, because if the user is not sold with a title, price, or assortment, it will be part of the product details that sell your product.

Note that bullet points are not always visible on mobile devices.

 
6. How should your description be?

This is not as important as your title, Bullet Point marks, or photos, but they are important for listing.

The first thing you need to know about your announcement is that it is located at the bottom of the screen, between your price and your comments. In this sense, it is a great place to sell to select buyers who do more research than the basic details listed at the top of the screen.

You will probably want to use your keywords to fill in your description, but not for the algorithm, you will definitely write it for people. Keep your sub-paragraphs short and concise here. Give the reader some noteworthy information that he or she may overlook above.

Remember that you can (or should) use photos in the description section.